Some of the most common questions we hear are related to why users can't find certain reports in the interface, or how they can get reports that are currently unavailable. If you wanted to ask the same question, there's good news: now you can find answers for these questions instantly in your counter settings. The new “More features” tab shows the status of all reports that involve additional setup or certain requirements.
You can create a segment in Yandex.Metrica in one click by simply selecting the required row in a report as well as filter the Session Replay recordings for that row. Meanwhile, the “Session recordings” filters Session Replay recordings, meaning you will see only those sessions that belong to the selected report row.
Data from Yandex.Metrica can be used to not only analyze user behavior after the fact, but also predict subsequent user actions. Yandex.Metrica, along with online DIY retailer “220 Volt”, has built a model that calculates the conversion probability for each site user. Head of Yandex.Metrica Viktor Tarnavsky will talk about the steps needed to create a predictive analytics model at the eMetrics summit in London on October 11-12, and in Berlin on November 12-14.